Cascades and Kingsey Falls to Hold Third Edition of Barter and Trade Week

Kingsey Falls, October 10, 2013 – For the eighth year in a row, Cascades is partnering with Québec Waste Reduction Week. Since the partnership began, Cascades has been actively promoting the 4Rs (reduce, reuse, recycle, recover). Following last year's success, Cascades and the town of Kingsey Falls are recycling and reusing the idea by organizing the third edition of Barter and Trade Week. From Monday, October 21, to Sunday, October 27, Cascades employees and residents of the region are invited to bring items that they no longer use to the former Ateliers Marie-Victor, where they can trade them. This year, visitors will have a chance to win one of two prizes from Ressac, valued at $150 each. The stylish bags produced by Ressac’s eco-designer are made from recycled bicycle tire tubes.

The activity operates on a win-win or, rather, a "give-give" principle: in order to take an article, you first have to give one. No money will change hands; all transactions will be made through a system of sharing and trading. A wide variety of items will be shared and traded, including clothing, dishes, books, CDs, DVDs, small household appliances, electronic equipment, furniture, sporting goods and toys. Just imagine a giant community garage sale where everything is free! A bulletin board for posting large, bulky items, as well as service offers, will be available on site. Those interested should prepare an ad and bring it in. Participants can drop off and take away items from noon to 8 p.m. Monday through Friday, and Saturday and Sunday from 10 a.m. to 3 p.m. On the last day, you do not have to bring an item to leave with "new" articles. Volunteers will be on site to help receive items.

Last year, more than 4 400 articles were collected, and at least 2 400 were traded. With swapping and trading events becoming more popular by the day, Barter and Trade Week is more relevant than ever. That’s good news, since reusing and recycling not only help to counter over-consumption, they are also consistent with Cascades’ underlying values and principles. Articles not claimed will be donated to local community organizations. Cascades and the town of Kingsey Falls invite people to start cleaning and sorting those items collecting dust in the closet—you may not be using them, but someone else might.

Québec Waste Reduction Week is organized by Action RE-buts and its main partner Recyc-Québec, with the aim of providing concrete alternatives and encouraging Quebecers to adopt ecological waste management habits. In addition to offering financial support for the event, Cascades is also helping the organization to reduce its ecological footprint by providing eco-friendly products.

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Founded in 1964, Cascades produces, converts and markets packaging and tissue products that are composed mainly of recycled fibres. The Company employs more than 12 000 employees, who work in over 100 production units in North America and Europe. With its management philosophy, close to half a century of experience in recycling, and continuous efforts in research and development as driving forces, Cascades continues to deliver the innovative products that customers have come to rely on. Cascades' shares trade on the Toronto Stock Exchange under the ticker symbol CAS.

Ève-Amélie Roy
Communications Advisor
Cascades Canada ULC

Marie-Eve Chapdelaine
Sustainable Development Advisor
Cascades Canada ULC